lunedì 11 giugno 2012

La crisi non si batte con i buoni ma con ...

La crisi funzionale del sistema economico mondiale sembra non finire mai, chi ne subisce (tutti o quasi) 
deve far fronte al calo degli acquisti, i consumatori preferiscono razionalizzare e non "scialare",  fanno
spese che possono permettersi e non sono per niente leggeri. La cosa che mi fa pensare è che sembra
non esserci fine. Se non con una guerra mondiale o extra-mondo.
Vedo che anche gli Ipercoop sono in affanno, dicono per gli spazi troppo grandi, io dico che per la 
loro locazione decentrata e quindi senza servizi; per la loro mal gestione da parte di Coop,  per il
massacro dei punti vendita privati che si affacciano nelle gallerie dei punti vendita, che a rotazione 
falliscono o chiudono. Direi che L'ipercoop debba cambiare immagine non nelle superfici ma nell'offerta.
Dovremmo trovare di tutto. Da un punto medico, ad un punto di assistenza fiscale e legale, a servizi
bancari e finanziari..Insomma un'immagine nuova se si vuol valorizzare le strutture.
Intanto cosa fanno gl'Ipercoop offrono buoni sconto a chi acquista in determinati giorni. Io farei in 
maniera diversa, offrirei buoni acquisto, diverso..ma più efficace.



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